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Cookie Policy
Last updated 15 August 2026
Cookies and similar technologies (local storage, pixels, SDK identifiers) let us keep you signed in, keep the platform secure, and understand how Hookology is used. This page lists what we set, why, and how to change your mind at any time.
Change your cookie choices
Non-essential cookies stay off until you switch them on, and you can change or withdraw consent whenever you like.
Default state
Analytics and marketing cookies are denied until you opt in.
Consent Mode
Google Consent Mode v2 signals are sent on every page load.
Re-consent
We ask again after material changes and at least every 12 months.
On this page
Full cookie inventory
Every cookie and similar technology we set on hookology.ai, grouped by category.
Strictly necessary
Always on. Without these you cannot sign in or use the platform securely.
sb-*-auth-token
Set byHookology
Keeps you signed in to your workspace and refreshes your session securely.
LastsSession / up to 30 days
hookology.cookie-consent.v1
Set byHookology
Stores your cookie choices so we do not ask again on every page.
Lasts12 months
hookology.active-client
Set byHookology
Remembers which client or brand dashboard you last had open.
Lasts12 months
hookology.ui-prefs
Set byHookology
Remembers sidebar state, theme and dismissed in-app notices.
Lasts12 months
__cf_bm / load balancer cookies
Set byInfrastructure
Bot detection, request routing and protection against abuse.
LastsUp to 30 minutes
Product analytics
Off by default. Aggregated measurement of how Hookology is used.
_ga, _ga_*
Set byGoogle Analytics 4
Measures aggregate product and website usage so we can improve the parts people actually use.
LastsUp to 24 months
Google Tag Manager container
Set byGoogle
Loads measurement tags only after consent, using Consent Mode signals.
LastsNo storage by itself
Marketing
Off by default. Measurement of our own advertising.
_gcl_au
Set byGoogle Ads
Attributes sign-ups and enquiries to our own advertising.
Lasts90 days
_fbp
Set byMeta
Measures the performance of Hookology campaigns on Meta platforms.
Lasts90 days
li_fat_id
Set byLinkedIn
Measures the performance of Hookology campaigns on LinkedIn.
Lasts30 days
Exact cookie names and lifetimes are set by the third-party providers and can change without notice from them. We review this list periodically.
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