Not a tool you sign up for and configure alone. We build your workspace around your channels, margins and goals, connect the data ourselves, and work it with you alongside a named account manager.
30-minute discovery call · A view of your own accounts · Scope agreed before anything is built
Connects to every channel your team already runs
The platform
Your build draws on the modules below. Open any one to see exactly what it does and how we set it up with you.
Intelligence
Decisions, not dashboards.
Creative
Score, brief and build assets.
Search & Site
Organic and website performance.
Growth & Market
Where the next pound goes.
See it in action
Real screens from the live platform, grounded in a connected account.
An Opportunity Score with its contributors ranked - data quality, scaling headroom, creative freshness, testing velocity - plus a written strategic briefing that says where the growth actually is.
Recommendations, risks, competitor moves and sync alerts collapse into one queue with confidence and evidence, alongside a daily brief that summarises yesterday and ranks today's actions.
Spend, revenue, ROAS, conversions, CPA, CTR and CPC across Google, Meta, Microsoft and LinkedIn - each compared to the previous period and to a forecast, with the top performer and biggest liability flagged.
Hook, offer, CTA and colour tagged automatically, then scored against your own account average - full spend data, Google's PMax asset grades or engagement-only signals, so nothing is stuck in 'needs data'.
Learned per-network elasticity, Monte Carlo confidence bands and a constrained optimiser. Switch between Conservative and Market Domination and see revenue, profit, ROAS and confidence move - with the historical proof behind it.
How we work
There is no self-serve wizard. Every workspace is scoped, built and run with a named account manager alongside your team.
We review your accounts, data and commercial model with you, agree what good looks like, and scope the build before anything starts.
We connect your channels, backfill history and configure scoring, targets and guardrails around your margins rather than leaving you with defaults.
Your named account manager works the account with you: reviewing recommendations, running planning sessions and evolving the build as priorities change.
1.4M+
Creatives analysed
£280M
Ad spend optimised
+32%
Avg. lift in ROAS
1-2-1
Named account management
Operators talking
"Hookology surfaced three winning hooks our team had completely missed. ROAS jumped 41% in six weeks - and we finally killed the creatives quietly draining spend."
Priya Mehta
Head of Growth · Lumen DTC
"The daily CEO briefing replaced four standing meetings. Our media buyers walk in already knowing what to scale, kill and test that day."
Marcus Whitfield
Performance Director · Northwind Agency
"Pre-flight prediction alone paid for the platform in a month. We stopped shipping losing concepts and our creative throughput doubled."
Sara Okafor
VP Creative Strategy · Halo Commerce
Pricing
Pricing scales with the size of the build and the number of brands you run. Every engagement includes the full platform, a bespoke configuration and a named account manager - annual billing saves ~17%.
1 brand · <£10k/mo ad spend
For lean in-house teams piloting Hookology.
Start with onboarding+ £15 / seat / mo
What's included
1 brand · up to £50k/mo ad spend
All platforms for a serious in-house brand.
Start with onboarding+ £25 / seat / mo
What's included
3-10 clients
For agencies running 3-10 clients.
Start with onboarding+ £29 / seat / mo
What's included
10-50 clients
For agencies running 10-50 clients.
Start with onboarding+ £29 / seat / mo
What's included
50+ clients or bespoke needs
50+ clients, SSO/SAML, custom integrations & SLAs.
Talk to salesWhat's included
Every plan includes onboarding and 1-2-1 account management. Cancel any time from the billing portal. VAT calculated at checkout. See full pricing details.
No, and that is deliberate. Every workspace is built around your channels, margins, seasonality and internal rules. We scope it on a discovery call, build and connect it for you, then onboard your team on your own live data.
Typically two to three weeks from discovery to your team working in the platform, depending on how many channels and brands are involved. You get a scope and timeline before anything starts.
A named account manager who knows your account: regular working sessions on your live numbers, reviews before significant budget moves, quarterly planning, and changes to the build as your priorities shift. Not a shared inbox and a help centre.
Pricing scales with the size of the build and the number of brands you run, from a single brand through to agency portfolios and enterprise. Every engagement includes the full platform, a bespoke configuration and account management. Annual billing saves around 17 per cent.
Yes. We load your guidelines, past winners and customer language during onboarding, so hooks, briefs and recommendations are grounded in how you actually sound rather than generic AI output.
Read-only API connections, encrypted in transit and at rest, with least-privilege access. Enterprise engagements add SSO, audit logs and custom retention. Your creative and spend data stays in your own workspace.
We replace the parts that do not move the needle: manual tagging, weekly decks and gut-feel decisions. Most teams keep their existing reporting for finance and run Hookology as their growth operating system.
Start with a 30-minute discovery call. We look at your accounts, agree the scope, and build it with you.
