How we work
You do not sign up for Hookology. We build it with you.
Growth intelligence only works when it understands your margins, your seasonality and the rules your team actually follows. That is not something a self-serve wizard can infer, so we do it properly, with a named account manager alongside you from day one.
Discovery
We sit down with your team, look at the accounts as they are today, and agree what good looks like commercially. You leave the call with an honest view of where the growth is, whether you work with us or not.
- Account and data review
- Commercial goals and margin model
- Scope agreed before anything is built
Build and connect
We connect your channels, backfill history, map your GA4 events and load margin data. Scoring, targets and alert thresholds are configured around your business rather than left on defaults.
- Connections handled by us
- Historical spend, creative and keyword backfill
- Scoring and guardrails tuned to your model
Onboard your team
Working sessions with the people who will actually use it, on your own data. We load your rules into Hook AI so the assistant already understands your constraints.
- Live working sessions, not recorded videos
- Your rules loaded into the AI
- Documentation written for your account
Run it together
Your named account manager stays involved: reviewing recommendations, running quarterly planning, and adjusting the build as your business changes.
- Named account manager throughout
- Regular reviews on real numbers
- Ongoing changes as priorities shift
What 1-2-1 account management actually means
One named person
Not a rota, not a shared inbox. Someone who knows your account history and your commercial constraints.
Working sessions
Regular calls spent on your live numbers, agreeing the next moves, rather than walking through a generic dashboard tour.
The build keeps changing
When your priorities move, so does the workspace. New channels, new metrics and new rules are our job, not a ticket you raise.
Start with a conversation
Thirty minutes on your accounts, an honest view of the opportunity, and a scope if it makes sense to go further.
Book a discovery call